• Fat
• Saturated Fat
• Sugars
• Salt
• Calories

A colour coding system identifies each nutrient (except calories) as being present at a low, medium or high level.

Red – High
Amber – Medium
Green – Low

It has been established that the UK population generally eats too much fat, saturated fat, sugars and salt and that the amount of these nutrients consumed should be reduced to improve health.

Therefore this system will allow you to quickly identify products that make a positive contribution to a healthy diet (those with nutrients labelled mainly green and amber) and those which should be eaten in moderation (those with nutrients labelled mainly red) and so enable you to choose a more balanced diet.

For more information on the FSA traffic light system please visit:
www.food.gov.uk

Soya…….Fruit Puree…… Fruit Juices…… all in one completely delicious, totally zingy little Vitality Drink!

If you’re looking for something of a pick-me-up, or a healthy start to your day, look no further than our new 10 out of 10 Vitality Drinks. These deliciously zingy little drinks are packed with 100% natural ingredients, and have 10 great benefits, so you can be sure you’re taking a healthy step in the right direction! Whatsmore, because they’re organic -and approved by the Soil Association-, they offer an even better way to get some good stuff into you whenever you want to be good to yourself!

As pioneering as ever, we proudly offer 10/10 with:

1. 100% Natural Ingredients
2. Organic
3. At least one portion of your recommended daily fruit and veg
4. No Artificial Colours or Flavours
5. Contains Nutritious Soya
6. Contains Superfruits (Acerola Cherry, Pomegranate)
7. Natural source of Vitamin C
8. No Added Sugar
9. Contains less than 1% Fat
10. No Cholesterol

Its thick, smoothie like texture helps to fill you up too, so even if you get the munchies, you can reach for 10/10 as a healthier “liquid snack”. Perfect for healthy morning starts, mid morning breaks, even lunchboxes!

Available now from Waitrose and health food stores around the country!

Like love and marriage, chocolate and nuts go together like a horse and carriage so give your taste buds a treat and try the new Organic Choc & Nut peanut butter from Whole Earth. The first available, it is made from organic, naturally ripened crunchy whole peanuts mixed with liberal helpings of organic dark chocolate chips.

Whole Earth Organic Choc & Nut is the ultimate bittersweet spread. Enjoy it on a slice of warm toast or in a wholemeal bread sandwich for a tasty snack. You could even spoon it straight from the jar for a really indulgent treat.

Peanut butter packs a lot of nutrition into one serving. It’s a good source of protein and also contains B vitamins, folic acid and dietary fibre, so while the kids think they’re enjoying a scrummy treat, you know it’s full of goodness.

In fact, peanut butter is one of the more versatile products in your kitchen cupboard. Whole Earth’s Organic Choc & Nut butter makes truly tempting cookies that can be rustled up in a few minutes. Or try the Choc & Nut Crackles recipe – with no cooking involved they are fun for kids to make, and for everyone to enjoy.

Our Peanut Butter recipes are available under the fun stuff section.

Whole Earth Crunchy Organic Peanut Butter and Whole Earth Organic Tomato Ketchup are two of the included ‘Cheat’s Ingredients’ in the latest cookbook from Delia Smith – Delia’s How to Cheat at Cooking

Launched in February, Delia’s How to Cheat at Cooking is Delia’s first book for five years and is a completely new version of her first-ever cookbook published in 1972. Written for people who love to cook, but are time-poor, the book shows how to use ready prepared ingredients and take carefully chosen short cuts to produce healthy, fabulous food without the fuss.

Wholesome Whole Earth Organic Crunchy Peanut Butter’s full nutty flavour and satisfying texture goes well in sweet or savoury combinations. Whole Earth Organic Tomato Ketchup is made from sun-ripened, organic tomatoes with just the right mix of spices to make it great for performing culinary quick-steps. It contains no artificial ingredients and is suitable for both vegetarians and vegans.